2020 Design Challenge Series
Ceres Cosmetics — A Conceptual Brand Identity
During the initial stages of the pandemic, New Zealand went into lockdown from late March to April. Taking advantage of the unexpected free time I was given, I explored my graphic design capabilities and concepts with a challenge - to complete a small identity within one day. This refined my design making decisions and significantly improved my visual sense of style.
The brief - Create a sophisticated brand identity for a luxury organic cosmetic brand
Ceres Cosmetics offers organic skincare products as well as accommodation and workshops for skin health and well being. Inspired by the lush tropical jungle where their accommodation and workshops are located, this identity is kept fresh and simple with a slight tribal feel - A ritual for one's skin and health.
