2020 Pandemic Design Challenge Series
Oriental Dwarf Kingfisher — A Conceptual Brand Identity.
During the initial stages of the pandemic, New Zealand went into lockdown from late March to April. Taking advantage of the unexpected free time I was given, I explored my graphic design capabilities and concepts with a challenge - to complete a small identity within one day. This refined my design making decisions and significantly improved my visual sense of style.
The brief was simple - to create a brand for an image I like from the Wikipedia libraries.
Highlighting the exotically beautiful feathers of the Oriental Kingfisher, the brand is kept minimal and serious as this bird is fast and sharp.