Graphic Designer
Manami’s Time Zone:
Year2025
ServicesBrand Direction
Brand Identity
Project Description ROVE Jewellery is slow, handcrafted jewellery designed to be lived in. Inspired by ocean movement and the freedom of wandering without a destination, each piece is rooted in coastal living and the beauty of everyday life. The visual identity balances delicacy with durability, utilising a flexible system of natural textures and warm, earthy tones that mirror the brand's organic origins.
The logo system and typography reflect this "lived-in" professional aesthetic, ensuring consistency across digital touchpoints and tactile packaging. By moving away from trend-driven designs, the brand focuses on authenticity through shapes inspired by found shells and natural forms. This foundation positions ROVE as a recognisable, scalable brand that holds a wearer’s story as time goes by.